Project: Executive Trendz

The ET Experience
The Partners at Executive Trendz Beauty & Barber Boutique initially procured the services of CM-W Consulting to aid in developing a business plan and assisting in scouting suitable sites for their project. Once we completed the business plan and vetted the specified sites against the clients’ criterion, CM-W was asked to serve as the Project Manager for the site's design and build-out. We visited over 30 salons across the U.S. in addition to scouring the internet to assess design options. We partnered with our clients to ensure the interior design plan was representative of their vision and the experience they desired for their clients.
The project was completed with 78% diverse contractors and came in 26% under budget. Executive Trendz Beauty & Barber Boutique officially opened their doors in August, 2013. Executive Trendz was established to serve the busy professional. They specifically target customers who are looking for a "one-stop" coiffing experiencing for their entire family. They understand how busy it can get caring for the needs of the entire family and have purposely situated themselves inside of a community shopping district to allow their customers to run errands prior to and post services.
Go relish in the ET experience. Their team will indulge you in the art of the shampoo, amp up your color, and revolutionize your tresses. Their expert cosmetologists, barbers, and estheticians are savvy and cutting edge with all textures and looks but they are not just about hair. They are trendsetters in style as well as hair design. Working with you to create a look unique to you, our full-service salons are chic and modern while being warm and welcoming.
Go visit our full-service salon at 1583 Goodman Avenue off of Hamilton Avenue. Come into ET for great hair.
Executive Trendz Beauty & Barber Boutique
PARTNERS
Larisa Johnson
Andre' P. Monroe
Donna M. Jenkins
PROJECT TYPE
Full-Service Salon
SERVICES
- Site Selection, Design & Build-Out
- Interior Design
- Operations Management
- Accounts Payable
- Integrated Marketing & Branding
PROJECT YEAR
2010 – Ongoing